Los Angeles Mission College 13356 Eldridge Avenue, Sylmar, CA 91342 818-364-7600

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Business
Vilma Bernal
Professor
Business 13 Presentations
 
Presentation - Business Plan
Goal:
Your goal is to construct a comprehensive business plan. There are 8 major components of the business plan.
1. The Description of business
2. Product or Service
3. Market
4. Location
5. Competition
6. Management and Personnel
7. Financing
8. Executive summary (1 page)
 
PRESENTATION INSTRUCTIONS
Goal of presentation:
1. Thorough description of the business
2. Present stage/status of the business
3. Financial picture of the business
General instructions:
» Thorough description of the marketing plan outcome:
» You have 15-20 minutes to complete your presentation
» Every member of the team must present during the presentation
» You may provide handouts, flyers, etc. to the class
» You may use PowerPoint presentation, transparencies or other equipment to make the presentation
» One paper is required for each group due after the final presentation. The paper must address all the questions provided. Paper must be between 6-10 pages (excluding appendixes).
 
Paper Outline:
1. Cover Sheet
2. Table of Content
3. Executive Summary (1 page)
4. Description of Business
5. Product/Service
6. Market
7. Location
8. Completion
9. Management and Personnel
10. Financing (Balance Sheet and Income Statement)
11. Graphs and other relevant information



Description of the Business 
1. What business are you in?
2. What is the Status of the Business?
3. What’s the business form (legal)?
4. Why is your business going to be profitable?
5. When will (did) your business open?
6. What hours of the day and days of the week will you be in operation?
7. Is your business seasonal?

Product or Service 
1. What are you selling?
2. What are the benefits of what you are selling?
3. How do your products/services fifer from the competition?
4. If your product is new or unique, what makes it different? Desirable?
 

Market 
1. What are your markets?
2. Which products/services are they buying?
3. Who are the people who are buying from you?
4. How would you characterize your markets?
5. Why do these people buy from my company?
6. Why do they buy from us and not the competition?
7. What are they buying from us? One what cycle?
8. How can we find more people (business, buyers) like these?

Business Location 
1. What is your business address or potential location?
2. What are they physical features of your building?
3. Do you lease or own your space?
4. What renovations are needed, and how much will they cost?
5. Does zoning permit your ding of business in the neighborhood?
6. What other businesses (kind of businesses) are in the area?
7. Why did you pick this site?
8. Why is this the right location for your business?
9. Why will the choice of location affect your operating costs?

Competition 
1. Who are your five nearest competitors?
2. Who is their business—steady, increasing, or decreasing?
3. How are their operations similar and dissimilar to yours?
4. What have you learned from watching their operations? What works and does not?
5. Who will your operations be better than theirs?

Management and Personnel 
1. What is your business background?
2. What management experience have you had?
3. What education has a bearing on your managerial abilities?
4. What is your age(s), special abilities and interests, reasons for going into business?
5. Are you physically up to the job?
6. Why are you going to be successful in this venture?
7. What is you personal financial status?
8. What is your direct operational experience in this kind of business?
9. What is you managerial experience in this kind of business?
10. What kind of managerial experience have you had?
11. What are your personnel needs now? In the near future? In five years?
12. What skills will your business need?
13. Are the people with those skills available? Where?
14. Will you have full or p art-time employees?
15. Will your employees be salaried or hourly?
16. What fringe benefits will you offer?
17. Will you pay overtime?
18. Will you have to train people?

Financing 
1. How is the loan or investment be spent? If applicable
2. What items will be purchased?
3. Who is the supplier?
4. What is the price?
5. What is the specific model name or number of your purchase?
6. How much did you (will you) pay in sales tax, installations, freight and delivery fees?
7. How will the loan make your business more profitable?